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Smart Kegs, Smarter Planet? Questions from the IoT Showcase

By ·Categories: Industrial IoT·Published On: March 26th, 2015·6.1 min read·

Logic Supply with Congressman Peter Welch

From intelligent garbage cans to network connected beer keg scales, the technologies on display at Tuesday’s IoT Showcase in Washington DC represented the incredible variety of applications being created in the rapidly-expanding Internet of Things.

Congressman Peter Welch invited OnLogic down to Washington for the event to join companies from across the country working to develop the future of system interconnectivity and machine to machine communication. Hosted by the House Subcommittee on Commerce, Manufacturing and Trade, the IoT showcase gave us a chance to see what other IoT innovators are working on and provided a glimpse of what the future might hold for embedded computing.

After visiting with attendees, we came away with 3 core questions about IoT generally, and IoT hardware specifically: Will IoT applications be built on standard platforms or will they be necessarily custom? When are IoT gateways needed and what are their ideal features? What “dumb” industries remain open to IoT innovation?

How Will Future IoT Applications Balance Standard vs. Custom Hardware?

In the embedded computing space we’ve seen a continuing trend toward utilizing off the shelf hardware rather than from-scratch development in order to keep costs low and decrease time to market. While the DC event did feature companies utilizing standardized hardware (like Qualcomm’s Smart Cities project, and Camgian Microsystems’ Egburt platform), many others were demonstrating fully custom devices built from the ground up.

SteadyServ iKegOne such device is the iKeg from Indiana-based SteadyServ Technologies (www.steadyserv.com), a cloud-connected system that measures beer amounts and tracks kegs to provide real time data to brewers, distributors and even consumers about volume levels. SteadyServ CEO Steve Hershberger thinks that future IoT devices will come from a range of hardware sources but expects a similar trend toward using more standard hardware to develop as IoT devices further penetrate the marketplace.

“My guess it will be a mix”, he said. “Especially at the outset as innovation and solutions just start to take hold. A number of applications and opportunities are unique enough that a custom solution will be needed . As those solutions mature, they will expand deeper into the supply chain or across channels and the original custom solution architecture can be leveraged across like needs and applications. As they jump across industries, they will likely move to a more standardized format that can be customized as needed,much like ERP software is today.”

Kyle Cittadino, Product Development Manager for iMPak Health, who were in DC showing off their range of cloud-connected health monitoring devices, shared the sentiment that future IoT hardware will come from a range of sources, at least initially.

“I think the future of the IOT will have to be a combination of both stand alone systems as well as what I’ll call “á la carte” connected devices,” he said. “I can see in the beginning, while we are grasping our hands at raising adoption, we will most likely see an emergence of the “á la carte” movement. A device here, a device there, something else down the line all which will eventually create a system. Baby steps, as we say at IMPak health, we like to crawl, walk, run, and I can see the market, with regard to the IOT, doing just that.”

When Are IoT Gateways Needed and What Kind?

Logic Supply ML300G IoT GatewayAll the sensors being deployed by IoT developers need to send data to a central server. In some cases today’s IoT devices can accomplish this transfer on their own. Bigbelly (www.bigbelly.com), who was on hand Tuesday with their connected waste management solution, utilizes built-in wireless connectivity to push usage data directly to the cloud. Companies like Egburt and SteadyServ on the other hand, employ dedicated gateway devices to accomplish the data transfer.

The question for the builders of the next generation of IoT systems, and the manufacturers of the gateways that will service them is, “What is the processing power, storage and connectivity feature set these gateway devices will require?” There’s also the question of whether the need for gateways in IoT will continue to expand or whether gateways will become in some sense “disintermediated” as advanced sensors begin to take on the data transfer responsibilities themselves.

Steve from SteadyServ thinks gateway technology will, by necessity, grow in parallel with the IoT devices and services they support, highlighting the importance of a close relationship between developers and the hardware companies providing IoT platforms.

“Right now, necessity is the mother of invention,” he said. “ There are a lot of chip makers out there. We didn’t look for that per se [when choosing a gateway provider], we looked for strategy.  The ability to think, plan and predict further out. The current gateway is really only something that is a solution for a point in time. It’s the innovation continuum that Intel is driving to make gateways better and more approachable for global IoT solutions that has us excited.”

What Does the Future Hold For IoT?

One thing we were struck by during the showcase was that the key to developing a successful business around an IoT product seems to be identifying a data shortcoming and creating a device to fill the gap. SteadyServ saw brewers and beer retailers struggling to keep tabs on production needs and keg levels and created a system to deliver that data to them in real time. The folks at iMPak Health are helping to keep users informed about a wide range of health data, allowing for quicker decisions and easier diagnosis. In both cases, providing otherwise unavailable, actionable data seems to be the key.

iMPak Health KrakenAccording to Kyle from iMPak Health, the struggle may come in determining which data is worthy of these exciting new tracking and reporting innovations.

“That’s absolutely right,” he said. “Successful IOT business’s find gaps in the information cycle and use that to their advantage, however I can see a lot of simple and unnecessary projects such as knowing when your pen is low on ink, alerting you to find or order new pens. I think we’ll see a lot of that before we get to the real meat of the movement.”

“You have to solve business problems,” echoed Steve from SteadyServ. “Each firm needs to chose their own fate and then live with the decision. IoT is just another information and intelligence source available to us. Its how we deploy, channel and harness the value and intelligence these systems make available to us that will ultimately determine the value of IoT and Big Data to us as people and the industries we control.”

In the end, it seems the future of IoT, and particularly the IIoT (Industrial Internet of Things), will rest on the ability of system developers to deliver data in ways that increase efficiencies and more intelligently inform business decisions. For our part, OnLogic will continue to work closely with IoT innovators to design gateway devices that enable the next generation of Internet of Things connectivity and we’re excited to see what the future holds for this burgeoning industry.

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About the Author: Darek Fanton

Darek is the Communications Manager at OnLogic. His passion for both journalism and technology has led him from the newsrooms of local papers to the manufacturing floor of IBM. His background in news gathering has him always on the lookout for the latest in emerging tech and the best ways to share that information with readers. In addition to his affinity for words, Darek is a music lover, juggler and huge fan of terrible jokes.

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